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For COOs and operations managers

// AI for operations managers · One desk at a time

AI for operations managers, measured against work your desks already finished.

For the COO, the VP or director of operations, and the operations manager who answers for throughput, on-time delivery and the people on the desks. Choose one desk job where customer or supplier paperwork becomes an order, a quote, a schedule change or a shipment. We run a free AI proof of concept on copies of 20 to 30 documents that desk already processed, after an NDA and without logging in to anything, and a desk lead you choose scores every draft.

Book a proof-of-concept call30 minutes with Rob
Operations proof of conceptFree, one desk job
Scope
One desk job, one reviewer
Sample
Copies of 20 to 30 finished documents
Logins
None: ERP, TMS, inbox or portal
Reviewer
A desk lead you name up front
Live run
About 30 days, each item approved

// Who this is for

The person every exception walks back to

Operations is everything at once, by definition. The US Bureau of Labor Statistics describes general and operations managers as overseeing work too varied to sit in one area of management: they direct daily operations, plan how materials and people are used, set staff schedules and assign work. In a company that ships against customer orders, that adds up to throughput, on-time delivery, the backlog, the people on each desk, and the exceptions nobody else can settle. This page is for whoever carries that, whether the title is COO, VP or director of operations, or operations manager.

Desks keep a beat as well. The Lean Enterprise Institute defines takt time as available production time divided by customer demand, and its standardized work rests on three elements: takt, the sequence of the work, and the standard inventory that keeps a process running. It lists a baseline for improvement among the benefits. An order or dispatch desk has the same parts: documents arriving at the rate customers and suppliers send them, a sequence of checks for each one, and an inbox holding whatever is waiting.

The backlog is arithmetic. Little's Law, as John Little and Stephen Graves of MIT set it out, says that in a steady state the average number of items in a system equals their average arrival rate multiplied by the average time each spends there. Read for an inbox: what sits waiting is what arrives each day times how long each document waits. If arrivals hold steady, the queue only shrinks when the time per document does, so your success criteria can include how long a draft takes to be ready, not only whether it was right.

Your SOPs say what should happen. Your records say what did. ISO 9001:2015 folds documents and records into one term, documented information: documents describe what needs to be done and are maintained, while records describe what was done and are retained. (The 2026 edition came out in September, and 2015 certificates stay valid through the transition.) The test uses both. The desk's work instruction, where one exists, sets the rules, and the finished records are the answer key. Where the two disagree, your reviewer sees it on the scoring sheet.

The rest is in somebody's head. Clause 7.1.6 of the same standard asks a company to work out the knowledge its processes need, keep it, and have it available where and when it is needed. On a busy desk the exceptions live with the lead: the customer whose POs carry an old revision, the supplier whose certs come back late, the account that always wants a split shipment. That is why a desk lead reviews the test, and why the success criteria are written before it starts. Writing them down puts some of that knowledge on paper.

// Shaping the test

What an operations leader should insist on

A sample with the changes in it. Clause 8.2.1 of ISO 9001:2015 counts enquiries, contracts and orders, changes included, as customer communication, and clause 8.2.4 asks that when requirements change, the related documents are amended and the people concerned are told. Revised POs, pulled-in dates, split releases and cancelled lines are where a desk earns its keep. Your reviewer picks the 20 to 30 documents, and a sample of clean first orders only would prove very little.

Scoring rows you would use for a person. Did the draft land the right customer, item, quantity and date? Did it mark what it could not settle from the document and the records you sent, with the reason beside it? Did it state anything the records don't support? How long until a person could approve it? You and the reviewer agree these before the first draft exists.

People stay where they are. The test runs on copies of finished work, so nobody on the desk changes how they work while it runs. During the live month, drafts reach a person who approves, corrects or rejects each one. Planners keep the schedule, buyers keep the suppliers and dispatch keeps the trucks.

// How it runs

Five steps on one desk

NDA first
Copies only
  1. Step 01

    Choose one desk job

    Pick the job where paperwork turns into an order, a quote, a schedule change or a shipment, ideally the desk whose backlog you watch most closely. Other desks wait for their own turn.

  2. Step 02

    Name a desk lead as reviewer

    Your reviewer is the person who knows this work best, usually the lead who already settles its exceptions. You name them before anything else happens.

  3. Step 03

    Write down the success criteria

    With the reviewer, agree what counts as a pass: which fields must match, which exceptions must go to a person, how soon a draft should be ready. You also get a price range for running the job live.

  4. Step 04

    NDA, then copies of finished work

    Once the NDA is signed, the desk sends copies of 20 to 30 documents it already processed, with what the team did with each. We never log in to your ERP, TMS, inbox or portals. If files can't leave the building, we build look-alikes with your reviewer.

  5. Step 05

    Scored side by side, then live with approval

    The reviewer sets each draft against what the desk actually did. After a yes, the job runs live for about 30 days and a person approves every item before it posts. Another desk is a separate decision.

// One hard limit

It never commits a date, a schedule or a load.

Nothing it drafts schedules production, releases a job to the floor, promises a ship date, accepts a tender or reaches a customer or supplier. In the proof of concept it works on copies and writes to a review sheet. In the live run, a person on your desk approves each item before it posts anywhere. It replaces no one; it drafts for the people who already do the job.

Priced per job. You get a range before the proof of concept and a fixed price before you sign.

For a desk job the range turns on monthly volume, how often a document needs a judgment call, and which systems the live run must post to. After the job goes live, support is billed monthly.

// Questions

What operations leaders ask

How much of my team's time does the test take?
Most of it falls on the reviewer: choosing the sample with you, agreeing the success criteria and scoring the drafts side by side. Someone also pulls copies of the documents and the matching records, often as spreadsheet exports. Nobody else on the desk changes how they work, because the test runs on work already finished.
Will it disrupt the desk or our systems?
No. The proof of concept never logs in to your ERP, TMS, inbox or portals, and it runs on copies outside your systems. Live orders, tenders and emails keep moving exactly as they do today until you say yes to a live run.
What happens to the exceptions?
They go to a person, with the reason written next to them. A price that doesn't match the quote, a date already past, an item it can't find or a page it can't read is marked, never guessed. Which exceptions must be caught is part of the success criteria, so a missed one counts against the test.
Is this meant to replace people on the desk?
No. It drafts and people approve. In the live run every item waits for someone on your team before it posts, and decisions on dates, priorities and which freight to take stay with whoever makes them now. The aim is a desk that spends its time checking and handling exceptions rather than keying.
We have ISO 9001 work instructions for this desk. Do they help?
Yes. Send the work instruction with the sample and the drafts follow it. Where the finished records don't match what the instruction says, your reviewer sees the gap, which is worth knowing before anything runs live.
What happens after the test?
If your reviewer's call against the success criteria is yes, you get a fixed price, and the same job runs live for about 30 days with a person approving each item. After that you decide whether another desk goes next, priced on its own. If the call is no, it ends there, and the test cost nothing.
Rob Eason

Rob Eason, founder

// Book a proof-of-concept call

Bring the desk whose backlog you check first.

Thirty minutes with Rob. Say which desk and which job you have in mind, about how many of those documents land there in a month, and who you would want as the reviewer. Hold every file until the NDA is signed.

  • Co-owned a 60-employee financial services firm and sold his share to his partner.
  • Ran GOSO Technologies, a Boston solar company rated 5/5 across 24 Google reviews.
  • 5/5 across 83 reviews in HighLevel's Certified Admin Directory.
  • 4.3/5 from 6 Google reviews of Massmarket AI.
  • Every directory and Google review, critical ones included, is shown word for word at massmarket.ai/reviews.
  • Takes every proof-of-concept call himself.