// AI for metal service centers
AI for metal service centers, tested on quotes your inside sales desk already priced.
For service centers that stock, cut and resell steel, aluminum and stainless. The first job is the processed-metal quote: weight, cuts, processing charges and price for each line of a customer's request. Customer POs into sales orders is open too. Either one runs as a free AI proof of concept on copies of 20 to 30 your desk already finished; nobody logs in to your ERP. Your reviewer, the inside salesperson or manager who knows your pricing best, makes the call.
- First job
- Quotes priced by weight, with cutting and processing
- Also open
- Customer POs into sales orders
- You send
- Copies of 20 to 30 finished quotes or orders, once the NDA is signed
- ERP access
- None during the test
- Never
- Aerospace or defense specs, certifying metal, or touching an MTR
- Price
- A range first, a fixed figure before you sign
// Jobs we would test
Four jobs on a service center's inside sales desk
Quotes priced by weight
A request for cut bar, burned plate or slit coil, drafted as a quote with weights, cut and processing charges and the price basis of every line, for inside sales to check and send.
See the steel quoting pageCustomer POs into sales orders
Grade, size, finish, temper, tolerance, coil and packaging notes read off a customer PO and drafted as order lines, with anything that changes processing marked for a person.
See the sales order pageMill acknowledgments
The mill's acknowledgment checked against your buy: size, grade, coil weight, extras and rolling date, with every difference listed for your buyer.
Read the mill acknowledgments pageToll processing paperwork
Customer-owned coils received, processed and billed: the receipt, the processing results and the invoice drafted from your shop records for a person to release.
Read the toll processing page// Why quotes first
Every quote line is arithmetic your desk already checked
A service center sells processing as well as metal. The federal industry definition for NAICS 423510, metal service centers and other metal merchant wholesalers, says service centers hold inventory and may saw, shear, bend, level, clean or edge metal on a custom basis as part of the sale. So each quote line is worked out by hand: weight, cuts, processing, price. Every request your desk already answered sits beside the quote that went out, and that pair is the grading key.
Your cost arrives per hundredweight, plus extras. ArcelorMittal's 2026 U.S. flat products price book, effective August 5, 2026, prices steel in dollars per 100 pounds, the hundredweight or cwt, and adds schedules of extras for thickness and width, grade, processing and testing. It even charges an extra on orders under 40 tons per item, defining an item as one size, grade, destination and delivery date. Your quotes resell that cost in whatever unit the customer buys: per cwt, per pound, per foot, per piece or per sheet.
Spot or index, owned or tolled, stocked or bought out. Worthington Steel's glossary describes spot pricing for one-time or smaller orders and index pricing tied to a published benchmark. Some coils you run belong to the customer and the bill covers only the work; Invera says INVEX toll orders can bill at production or at shipping. A size you don't stock may be bought out, and both Invera and Enmark list buyouts among the cases their systems handle. Each draft line has to say which case it is.
The software splits by product form, and so does the work. Invera sells INVEX in separate lines for flat rolled, general and multi-line, toll processing, plate processors and tube mills; Enmark offers Eniteo for multi-line, pipe and tube, plate, bar, specialty metals, toll processing and flat rolled. A plate shop quotes burned shapes, a flat-rolled shop slit widths and coil weights, so your reviewer picks a sample that matches what you sell.
Metal turns fast. Every month the Metals Service Center Institute (MSCI) reports steel and aluminum shipments, inventories and months of supply for U.S. and Canadian service centers in its Metals Activity Report. The test tracks no market; it checks whether drafts price the way your desk does.
Commercial work only. Aerospace and defense orders stay out, and no AMS, MIL or similar specification enters the test. Certifying material, editing a mill test report and judging whether metal meets a spec all stay with your quality people; the proof of concept does none of them.
// How it runs
One desk, one job, then a live month
- Step 01
Copies, after the NDA
Send 20 to 30 finished examples of one job, requests with their quotes or POs with their orders, plus price sheets and processing charges if quotes are the job. If paperwork can't leave the building, we build look-alikes with your team.
- Step 02
Your reviewer scores it
The owner names the reviewer before anything moves, the success criteria go in writing, and you get a price range for running the job live. Your reviewer then marks every draft against what your desk actually did.
- Step 03
About 30 days live
After a yes, the same job runs on new requests or POs for about 30 days. A person approves each quote before a customer sees it and each order before your ERP does. A second job is decided and priced separately.
Every job here has its own price: a range before the proof of concept, a fixed figure before you sign.
Rob sets the range on the first call from how many quotes or POs your desk handles a month, how many lines a typical one carries, and how much of it is processed rather than shipped as stocked.
// Questions
What service center owners ask first
Can it price a quote for us?
Do you need access to INVEX, Eniteo or our ERP?
Do you take aerospace or defense orders?
What about toll processing?
Who should our reviewer be?

Rob Eason, founder
// Book a call with Rob
Start with last month's quotes.
A 30-minute call with Rob. He'll ask your company and role, which job you'd test, and about how many quotes or POs your desk handles in a month. Keep quotes, price sheets and POs back until the NDA is signed.
- Co-owned a 60-employee financial services firm and sold his share to his partner.
- Ran GOSO Technologies, a Boston solar company rated 5/5 across 24 Google reviews.
- 5/5 across 83 reviews in HighLevel's Certified Admin Directory.
- 4.3/5 from 6 Google reviews of Massmarket AI.
- Every directory and Google review, critical ones included, is shown word for word at massmarket.ai/reviews.
- Takes every proof-of-concept call himself.
