In the ever-evolving world of digital marketing, efficiency and automation are key to success. If you're looking for a streamlined approach to email and SMS outreach that delivers results, this masterclass on the "Morning Email Outreach Routine with GoHighLevel" is your ultimate guide.

Learn how to engage your audience effectively, maintain a stellar email sending reputation, and drive conversions—all while saving time. This blog breaks down the video’s insights, offering you actionable steps and tips to replicate the process. Plus, you’ll find the direct link to the video below for a more detailed walkthrough.

1. Daily Email and SMS Workflow

The video outlines a daily sequence for sending emails and SMS messages to an audience segmented from GoHighLevel’s CRM. By targeting those who have opened emails in the last 30 days, this system maximizes engagement and ensures a high response rate.

• Tools Needed: Native email setup in GoHighLevel

• Volume: Over 200,000 emails sent weekly

• Result: Higher webinar registrations and conversions—8-10 registrations per session with 2-3 conversions.
  

2. Maintaining Email Sending Reputation

The "Reputation Reset" technique ensures a healthy email sending reputation. Here’s how it works:

• Create a custom field that updates every time an email is opened.

• Filter your audience based on this field (e.g., those who opened an email in the past 30 days).

• Send targeted emails to keep engagement high and avoid spam filters.

3. Content Personalization with AI

Using tools like ChatGPT Pro, the video demonstrates how to craft high-converting email content effortlessly. Templates are customized daily, ensuring relevance and personalization based on past campaign performance.

4. Leveraging Trigger Links for Tracking

Trigger links are essential for tracking audience engagement across different channels, such as SMS, email, and social media. These links update the system with data about the user's last response channel, enabling better segmentation and follow-up.

5. Effective Cold Outreach

The video also highlights a strategy for cold email blasts, emphasizing the importance of a warm sending domain and an engaged list. With cold outreach, adherence to ethical and effective practices is key to avoiding deliverability issues.

How to Implement the Morning Outreach Routine

1. Prepare Your List

• Segment your audience into categories such as recent openers, cold leads, and engaged subscribers.

• Use GoHighLevel’s custom fields to track user engagement over time.

2. Draft Your Email and SMS Content

• Leverage AI tools for content creation.

• Customize templates daily to keep the messaging fresh and relevant.

3. Set Up Automation in GoHighLevel

• Use the built-in workflow automations to schedule your campaigns.

• Incorporate trigger links to track and refine your audience’s journey.

4. Monitor and Optimize

• Check metrics like open rates and click-through rates daily.

• Adjust your strategy based on performance data.

5. Engage in Live Webinars

• Use email and SMS outreach to drive webinar attendance.

• Follow up with registrants immediately to maximize conversions.
  

Why This Workflow Works

• Cost Efficiency: Email marketing offers a much lower cost-per-click compared to paid ads.

• Scalability: The system can handle large volumes of emails and SMS without additional tools.

• High ROI: Combining GoHighLevel’s powerful CRM features with strategic outreach methods ensures measurable results.

Watch the Full Video for a Step-by-Step Tutorial

Morning Email Outreach Routine with GoHighLevel | Masterclass Training

Dive into the full training session for a detailed walkthrough of the process, complete with live demonstrations and expert tips.

Conclusion

By adopting this email and SMS outreach routine, you can transform your marketing efforts, boost engagement, and drive conversions—all while maintaining a healthy sender reputation. Start implementing these strategies today and watch your results soar!